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Agent Simple

The great music of Agent Simple is one of the reasons that I started this label. The first thing I did as "big label boss" was to make sure that Agent Simple would be one of the artists on my label. Kungalv's Golden Boy is a key player for Fridlyst, he is not only making perfect pop tunes he is also working hard at folding and painting record sleeves for the label. So when you have a Fridlyst record in your hand, remember the efforts from Agent Simple, his blood, sweat and tears are making this possible.

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Cocoanut Groove

Cocoanut Groove is the solo project of 22 year old Olov Antonsson from Umeå in the north of Sweden.Influenced by lush orchestral pop like the Zombies, Beach Boys, Love, Left Banke and later jangly guitar pop like The Smiths & The Clientele, Cocoanut Groove has a dreamy sound, with swoony 60's style melodies, mysterious harpsichords, & majestic trumpets.

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James Ausfahrt

James has been recording songs for a couple of years now and he has built up a reputation of a crazy sexy cool lo-fi artist on the west coast of Sweden. Any of you that have been lucky enough to hear him knows his music is addictive, trashy and beautiful. James believes in the "one take theory" and has recorded more then 80 songs of disco, pop, rock and roll, old school electronica and new wave all in the lo-fi mentality. He's recording at home by himself with guitar, keyboard, bass and a drum machine, some of them are homebuilt. James is also heck of a driver, and hopefully he will take his car and drive to your town for a show, because you haven't seen anything before you´ve seen James Ausfahrt.

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Outmen

Outmen are two childhood friends from, quote from the artist, "a lovely little shit hole known as Lindome", located about 20 km from the city of Gothenburg. Pär and Carl met for the first time when Pär's older brother Johan threw a snowball in Carl's face from a very impressive distance. They really met several years later at a party by the lake, which were hosted by the local canoe team. They ended up talking about there American lo-fi heroes and great country legends for the entire evening. Outmen was founded just a few days after the canoe party in the basement of Pär's parents. There debut album is recorded in that very basement.

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Viking Moses

Viking Moses is a troubadour who travels around the world to spread his word. Viking is always on the road and wherever he lays his bandanna it is his home. He is a great guest so if he comes knocking on your door don't hesitate to invite him in. Viking Moses music is beautiful and his lyrics are thoughtful and funny. I am mighty proud to have the privilege to release his music. He is blessed with a unique voice, sometimes he sings soft and calmly and other times he just howls out his songs.

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